Chapter 5 - Events, Actions & Momentum
When lawmakers are about to vote or hold a public hearing, it’s go time. These moments are pressure points — when a visible, vocal presence can:
Sway undecided lawmakers
Show media and the public there’s support
Boost morale among your base
Create a record of public input that shapes decisions
Why it matters
1. Know the calendar. Track committee schedules, floor votes, and public hearings.
2. Turn out the base. Use text, email, calls, and social media to get people in the room (or online).
3. Prep speakers. Help business owners share short, powerful testimony tied to policy goals.
4. Be present, even silently. Holding signs, wearing shirts, or submitting comments shows support.
5. Follow up with lawmakers and supporters. Thank allies. Pressure opponents. Keep momentum going.
how to mobilize effectively
Coordinate testimony so each speaker adds something new.
Practice timing — many hearings limit you to 1–2 minutes.
Use media: pitch reporters before and after key votes or hearings.