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Seagram’s 7 American Blended Whiskey And Comedian Iliza Shlesinger Team Up To Show Support For Small Businesses, Including Dive Bars, Across The Country With The New ‘Keep the Dive Alive’ Campaign

June 24, 2021

Iconic American Whiskey Brand is Proud to Partner with Main Street Alliance to Help Small Businesses, Including Local Bars, Leading up to National Dive Bar Day on 7/7

In time for National Dive Bar Day this summer, Seagram’s 7 Crown American Blended Whiskey is raising a glass to small businesses, including dive bars, across the country by teaming up with actor and comedian, Iliza Shlesinger, to launch the brand’s new “Keep the Dive Alive” campaign. As part of the platform, Seagram’s 7 will release a series of tongue-in-cheek ‘training materials’ featuring Iliza that support the reopening of small businesses, including local dive bars, that bring moments of cohesion and celebration to our communities.

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West Virginia small business leaders urge U.S. Senator Joe Manchin to support a national paid leave policy

June 23, 2021

Today, West Virginia small business leaders met virtually with staff representing U.S. Senator Joe Manchin (D-WV) to express their support for national paid family and medical leave policy.

Companies with a paid leave policy have found increased productivity and improved employee morale and retention. Moreover, a nationwide paid family and medical leave program would allow smaller businesses to compete with larger businesses, which is why the majority of small businesses support the policy.

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Global Companies, Small Business Owners Join Together to Support a National Paid Leave Policy 

This week during Businesses for Paid Leave Week of Action businesses from around the country will join together to show support for a federal paid family and medical leave policy. Over the course of the week, businesses will participate in meetings with key members of Congress, engage in social media activations, and be available for select media opportunities.

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Juneteenth - A time to reflect and recommit

A thriving Black-owned small business economy is key to economic justice

June 18, 2021

The federal recognition of the Juneteenth holiday this year has special importance for Black small business owners across the country. It marks the day enslaved people in Texas were finally told of their freedom, two years after the emancipation proclamation. It is not lost on us that we recognize this day of reflection and celebration during the year that also marks the 100th anniversary of the brutal massacre and white riots that burned down a thriving Black business and residential district in Tulsa, Oklahoma.

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